The idea started from a failed company.

I know, I know, I'm writing a story about failure!  Stay with me.

10 years ago I moved to New Zealand and was working as a marketer for a travel publisher.  The company was people focused, fun and successful - life was good. Then the digital world arrived and the marketing landscape changed forever. Months were spent trying to incorporate digital marketing into the company’s offerings. Everyone understood the importance of digital marketing, but nobody really knew how to use it to help the company make money.  

Round about that time I got nick-named “The Honey Badger” by my team. I spent a lot of time in meetings and being only 5ft surrounded by an all male senior management team, apparently conjured up memories of a certain video clip, in which a honey badger takes on the bigger animals (think cobras etc!). It was a frustrating time and despite everyone’s best efforts the company was never the same again.   

Then I went on maternity leave and in between feeding/burping/changing my little boy, I started daydreaming about how I could use digital marketing to help small businesses grow.  But I knew I didn’t have the digital skills or knowledge yet.

So I took a job as Digital Project Manager.  For four years I immersed myself in all things digital. It was a job that meant I had to do everything; be the lead of the account whilst at the same time performing the digital marketing functions myself.  Very quickly I was running the South Pacific branch and driving successful outcomes for big, complex online marketing projects with clients as varied as Auckland Tourism and Top10 Holiday Parks

Then, after eight years in New Zealand, my husband and I decided to come home.  With this fresh start, I knew I was ready and skilled to advise businesses on how to use digital marketing strategies to help their businesses.

So The Honey Badger was (re-)born.


Hi, I'm Lynn

Lynn Jeynes, The Honey Badger profile picture

and I'm on a mission to help clients smash their business goals through digital marketing.

That's me on the left, the smiling face behind The Honey Badger. Unlike an actual Honey Badger, I'm not that scary!  In fact I'm only a little bit over 5ft and I carry a rather big smile.  

I love my job.

You'll love me, if you like:

- straight talking - I'll tell you how it is and explain what I think your business needs

- step by step advice - I'll talk you through all the ins and outs, so you know exactly where you stand)

- and a occasional giggle!


Current SEO and social media Clients

  • I’ve worked with Mina and Ray from this laser hair removal company for over 4 years. They came to me to rank in google but over the years I’ve worked with them on numerous projects including ensuring they get clients from their social media accounts.

  • I worked with Park Lane Champagne when they first set up their new website, to ensure that they maintained and improved on their rankings with in google around personalised champagne. They have achieved this and I’ve continued to work with them over the last two years on website design, social media and marketing planning projects

  • NOHA is a marketing agency that specialises in content and brand design. I was brought on to help with a regulation hosting company with their SEO. We now work with a number of clients including a charity investment consultant, and company that specialises in helping people with their FCA compliance.

  • A client who I love working with. They are personal trainers in Winchester who needed some help getting seen on google. I’ve worked with them to not only produce content for their website but carry out SEO implementation every month to help achieve this goal.

  • An electric bike company based in Winchester. They wanted help with their new website but were unsure what keywords they should be focusing on to help them bring clients organically. Worked with them over the last six months with both SEO implemention, content creation. They are a fantastic company who I love working for all be it I stare to admiring at the electric bikes in store like this beautiful MiRider

  • This fab online shop, sells Tottering by Gently prints and gifts as well as beautiful doggy themed gifts. A joy to work with, I’ve worked on both their social media, SEO and marketing plans to help them over the last two years.

  • The lovely Lizzie from StudiQ came to me when she needed some help when she was completely frazzled by the experience of posting daily on her Instagram and Facebook Accounts. I’ve worked with her to provide a structure and timely posts, removing the stress she was feeling. We are now working together to work on getting keywords such as pilates in cirencester on page number 1 in google.

  • Libbet is a fantastic counsellor nr chichester but really struggled with using social media for her business. We’ve come up with a plan, that means she creates content that is mindful and thought provoking and safe for those that are vulnerable and looking for help.

  • I met Tom at the very start of my journey of becoming a marketing consultant in the UK. He’s been incredibly helpful and I’ve worked with him on a number of his website design clients including Saint Espresso, The Cycle Company, Alkham Court Bed and Breakfast, Green Hill Glamping to name a few.